FREE Guide:
Learn How To Master Amazon Brand Analytics
This handbook provides a set of best practices for gathering insight from ABA reports, and how to utilize ABA effectively in order to drive sales.
In this guide you'll learn:
- A walkthrough of ABA from start to finish.
- Best practices for using ABA
- Reporting functions & use cases
- How to get the most out of ABA
- Expert strategies for getting deeper insights
WHY SHOULD YOU USE ABA
Insight into marketing and advertising metrics
Gain consumer information across a range of search queries
Monitor and react to competitor activity in real-time
REPORTING FEATURES OF ABA
Amazon Search Terms
Repeat Purchase Behavior
Market Basket Analysis
Item Comparison & Alternate Purchase Demographics
GETTING THE MOST VALUE OUT OF ABA
Taking a holistic view of reporting
Optimizing keywords and campaigns
Utilizing Audience Targeting
Undertaking long-term analysis