Nozzle Insights

The latest news and industry insights for all things Amazon advertising, both for agencies and sellers. Keep in the loop for Amazon search and display stories, as Nozzle helps brands leverage success in the e-commerce world.



    Image of how to use CLV to grow your business.

    Article

    How can I use CLV to grow my Amazon business? - Nozzle Insights

    While CLV is important in all Amazon marketplace activities, it is key when it comes to strategizing how you can grow your business. Find out how, here.

    CLV and CAC metrics in swirl

    Article

    An Introduction To CLV And CAC On Amazon - Nozzle Insights

    Our article covers Customer Lifetime Value (CLV) and Customer Acquisition Cost (CAC), vital metrics if you want to succeed with your Amazon advertising.

    Image of PPC management on Amazon

    Article

    Amazon PPC Management Services: Pros and Cons - Nozzle Insights

    The conversion rate for Amazon is a huge 13.5%. PPC management services give you access to the tools & expertise to take advantage of Amazon Marketplace.

    image of Bike listing on Amazon (green)

    Article

    How To Improve PPC Performance on Amazon - Nozzle Insights

    Our article looks at the 4 key steps on how to improve PPC performance so you can get ahead of the pack, even when required to successfully analyse data.

    Image of how Nozzle Calculates CLV

    Article

    How does Nozzle Calculate CLV? - Nozzle Insights

    Calculating CLV correctly is vital to understand how your customers interact with your brand. Our article covers how to calculate CLV accurately.

    image of Amazon Posts

    Article

    Amazon Posts 101 - Nozzle Insights

    It is vital to keep up with the latest Amazon ads updates or risk getting left behind. Our article covers all you need to know about the new Amazon Posts.

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